The Slow Down Coffee Co. is a locally owned and operated specialty coffee shop in the historic Highland Park neighborhood on the north side of the Des Moines metro.
Slow Down Coffee Co:
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Art Direction
Logo Design
Packaging
Apparel Design
Merchandise
Our goal with branding The Slow Down was to create a logo that maintained the heritage of the hardware store that shared the same location for so many years prior. We pulled inspiration from the lettering on the face of the building and from paintings on the original wooden floors to create a timeless logo that will hold up to design standards for years to come.